While its popular stars may have gotten the attention of a few, their unfortunately bland delivery was uninspiring. The initiative was a limit on gay marriage, and known as the Knight Initiative for the state legislator who introduced it. The ballot initiative passed, 61% to 39%.
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Company: No on Knight/Prop 22
    View Company Scorecard / Contact Company
Brand: No on Knight/Prop 22
Ad Title: Will & Grace-Revised
Business Category: Regional/Local Politics
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: Laguens Hamburger Stone
Year: 2000
Target: Mainstream
Company: No on Knight/Prop 22
    View Company Scorecard / Contact Company
Brand: No on Knight/Prop 22
Ad Title: Will & Grace-Revised
Business Category: Regional/Local Politics
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: Laguens Hamburger Stone
Year: 2000
Target: Mainstream
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Max Mutchnick, an openly gay producer of NBC's "Will & Grace," got the show's stars to make this political ad opposing the anti-gay Proposition 22/Knight Initiative without NBC's permission.

While its popular stars may have gotten the attention of a few, their unfortunately bland delivery was uninspiring. The initiative was a limit on gay marriage, and known as the Knight Initiative for the state legislator who introduced it. The ballot initiative passed, 61% to 39%.

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 Children
Company: No on Knight/Prop 22
Brand: No on Knight/Prop 22
Country: United States
Region: North America, US Regional
Year: 2000

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More Government Interference
Company: No on Knight/Prop 22
Brand: No on Knight/Prop 22
Country: United States
Region: North America, US Regional
Year: 2000

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Second Class Citizens
Company: No on Knight/Prop 22
Brand: No on Knight/Prop 22
Country: United States
Region: North America, US Regional
Year: 2000

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