WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

AdRespect Ad Library Profile

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Company: ACT-UP Paris
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Brand: LGBTQ health awareness
Ad Title: Sexuality
Business Category: National Politics
Media Outlets: Television
Country: France
Region: Europe
Agency: ACT-UP Paris in-house
Year: 2002
Target: Mainstream
Ad Spotter: Mauricio Espinosa
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This commercial for AIDS education from ACT UP Paris never aired as it was rejected by the government for being too racy. The ad carries a rough, sex-like shouting song amidst numerous pairings of people being amorous or having sex. Some shots are amusing, such as Tarzan and Jane, and others are steamy -- including a brief close-up clip of a male couple having intercourse.

The closing line, "Le sida n'est pas mort."

(Video is unavailable.)

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Farraro Sutton , Lafayette, LA
Talk about avant-garde, any art and film critic would have approved of this commercial to air. It's a shame it never did. Creative minds are hard to find.

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Bathroom Hook Up
Company: Deutschen AIDS-Hilfe e.V.
Brand: LGBTQ health awareness
Country: Germany
Region: Europe
Year: 2008

AdRespect Score:


Niemand Ist Egal
Company: Deutschen AIDS-Hilfe e.V.
Brand: LGBTQ health awareness
Country: Germany , United States
Region: Europe
Year: 2007



The Glam Reaper
Company: ACON (AIDS Council of New South Wales)
Brand: LGBTQ health awareness
Country: Australia
Region: Australia/New Zealand
Year: 1987

AdRespect Score:


The Glam Reaper 20th Anniversary
Company: ACON (AIDS Council of New South Wales)
Brand: LGBTQ health awareness
Country: Australia
Region: Australia/New Zealand
Year: 2007

AdRespect Score:


Kissing Doesn't Kill
Company: ACT UP (AIDS Coalition to Unleash Power)
Brand: LGBTQ health awareness
Country: United States
Region: North America, US Regional
Year: 1989, 1990, 1991



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Company: AIDES-France
Brand: LGBTQ health awareness
Country: France
Region: Europe
Year: 2024



Fighting HIV for 40 Years
Company: AIDES-France
Brand: LGBTQ health awareness
Country: France
Region: Europe
Year: 2024

AdRespect Score:


Make Love, Not War (men)
Company: AIDES-France
Brand: LGBTQ health awareness
Country: France
Region: Europe
Year: 2016



Pilots
Company: AIDES-France
Brand: LGBTQ health awareness
Country: France
Region: Europe
Year: 2003

AdRespect Score:


Without a condom, you’re making love to AIDS (scorpion).
Company: AIDES-France
Brand: LGBTQ health awareness
Country: France
Region: Europe
Year: 2005


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