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Bud Light - Latin

Company: Anheuser-Busch Cos.
    View Company Scorecard | Contact Company
Brand: Bud Light
Ad Title: Latin
Business Category: Alcoholic Beverages
Media Outlets: Print
Country: United States
Region: North America
Agency: DDB Needham Worldwide
Year: 2004
Target: Gays
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Popular gay illustrator Joe Phillips, who has also done work for Jocko underwear, illustrates this "Be Yourself" campaign showing people at parties.

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Thom , Albany, NY
I am not sure where someone would see the "gay" content of this ad. I know it is done by Joe Phillips, who does tons of gay illustrations, but this ad is missing the "gay" element.

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3 a.m. Adventure
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2007


Be Yourself (Guys)
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2005


Be Yourself (Girls)
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2005


Be Yourself (women)
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2005


Rainbow Bottle
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2003


Diverse/Males
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2005


Diverse/Female
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2005


Rainbow Pair
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2003


Dance
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2004


Roof
Company: Anheuser-Busch Cos.
Brand: Bud Light
Country: United States
Region: North America
Year: 2003


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