WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



Virgin Cola - Exotic Dancer

Company: Virgin Group
    View Company Scorecard | Contact Company
Brand: Virgin Cola
Ad Title: Exotic Dancer
Business Category: Non-Alcoholic Beverages
Media Outlets: Television
Country: United Kingdom
Region: Europe
Agency: Y&R
Year: 2001
Target: Mainstream
Ad Spotter: Davor M.
Company: Virgin Group
    View Company Scorecard | Contact Company
Brand: Virgin Cola
Ad Title: Exotic Dancer
Business Category: Non-Alcoholic Beverages
Media Outlets: Television
Country: United Kingdom
Region: Europe
Agency: Y&R
Year: 2001
Target: Mainstream
Ad Spotter: Davor M.
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Two young men sit on their couch under covers watching a sport event when suddenly a sexy dancer appears in front of them, whose shadow is cast on them.

She gyrates her hips and twists her wrists something like a belly dancer as the men watch, slack-jawed. Then "she" jumps onto the couch with them and reveals that it was just one of their shirtless male friends wearing a wig and camping it up.

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Andrea James , Los Angeles, CA
This was kinda cute.

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