WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Google Inc., Google My Business

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The video begins by featuring YouTube blogger Jacob Wanderling, who recounts his story of being raised by his uncle and always wishing he could be more masculine and have a muscular body.

Jacob tells how he went to Mexico for surgery on his chest, and then started building the body he always wanted at City Gym in Kansas City, Missouri.

The owner, Hailee Walsh, says she uses Google Business to ensure people know that her gym is open to all and runs a dedicated class for transgender men to work out together.

"It was never an intention to create a space specific for any group but what a testament it is to create a space where any group feels comfortable," she says. A gym "should be more than a place to workout. It should be a place to belong."

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