WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Pons Quimicas S.L., El reflejo más real de un suelo limpio/The truer reflection of a clean floor

Members:

A guy mops in a sparkling clean kitchen and says, "Housecleaning products always show you a clean home full of kids. Well, look how clean this home is."

His boyfriend enters, tapping away on his smartphone and not looking up but says, "Hello. It smells nice in here."

The boyfriends kiss and smile at the camera. The first man says, "And check out the 'kid.' " His boyfriend playfully taps him on the belly with the phone and says, "Now *there's* a greeting."

The camera cuts to the bottle of Asevi Mío floor cleaner on the floor, with the two guys' legs and feet next to it. Then the man picks up his mopping boyfriend off the floor in a hug.

Tagline: "Asevi Mío, the truest reflection of a clean floor."

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