Stonewall UK, Some People Are Gay. Get Over It!

According to Stonewall, the slogan was originally launched in November 2007 by Dr Who and Torchwood star John Barrowman to tackle homophobic bullying in schools.

After the launch, Titan Outdoor Advertising Ltd. donated 600 billboard panels in England, Scotland and Wales. In September 2009, the poster campaign appeared on 20 major railway stations advertising screens and on 3,500 interior bus panels in November 2009 for Anti-Bullying week. Posters, stickers and postcards were distributed to all 5,000 secondary schools across England and were well-received by pupils and teachers.