WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

Kadokawa Books, Discover The Truth

Members:

Sitting in a doctor's room alone, a young man sits on the bed and takes his shirt off.

He has a stethoscope on and listens to his heart, hearing the regular thump-thump rhythm. "It works," he thinks to himself about the device.

He picks up a fashion magazine off the floor and continues listening to his heart. It increases when he sees a picture of a pretty girl and thinks, "Nice."

When he turns the page to a male model with a goatee, his heart beats even faster. Confused, he thinks "What? Could it be?"

The tag line is "Discover the Truth."

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User Comments
Darus
Right on target!