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Gay-Themed Ads Are Becoming More Mainstream
Posted by: Lowie Jim Palisoc
Thanks for your post. It will be a great help for increasing the credibility of my research. :) For showing my gratitude, I promised that I will cite you in my study. thanks a lot! God bless



Is Coke gay friendly or not?

Posted by: Mike Wilke
Coca-Cola earned a perfect 100 from the Human Rights Campaign in the US and just debuted a commercial in the UK featuring a gay wedding. But it cut the wedding scene for the commercial in Ireland and has chosen to sponsor the winter Olympics in Russia, which is coming under heavy fire for its new anti-gay law and indifference to homophobic violence.



James Franco Dropped By Advertising Campaigns Over His Gay Themed Films

Posted by: Adam Stazer
http://www.back2stonewall.com/2013/03/james-franco-dropped-advertising-campaigns-gay-themed-films.html

In a red carpet interview last week at SXSW, James Franco suggested that he has been dropped from three advertising campaigns due to his involvement in two gay-oriented films he put out at Sundance, and not due to his image as the companies reported. He produced Kink and co-directed and starred in a forthcoming Travis Matthews film, Interior.Leather Bar. Franco suggested that this exemplifies the homophobia that still exists in American media. As many advertisers have already begun to notice, gays and lesbians will only continue to become an increasingly visible part of American society. While the exact reason for Franco having been dropped from these campaigns is unclear at this time, the depiction of raw gay sexuality as portrayed in these films was no doubt part of the conversation. Other explicit films depicting heterosexual sex rarely if ever raise an eyebrow among the public, and neither should these.



Ad Library


All Ads from 2005


Unlimited Calling. Unlimited Bragging.
Company: Verizon Communications
Brand: Verizon
Country: United States
Year: 2005
Region: North America
Business Category: Telecommunications
Medium: Television
Target: Mainstream
Agency: Draft Worldwide

AdRespect Score:


Drag Show
Company: 1-800-Contacts
Brand: 1-800-Contacts
Country: United States
Year: 2005
Region: North America, US National
Business Category: Personal Products
Medium: Television
Target: Mainstream
Agency: Kandokid

AdRespect Score:


Drag Show
Company: 1-800-Contacts
Brand: 1-800-Contacts
Country: United States
Year: 2005
Region: North America, US National
Business Category: Personal Products
Medium: Television
Target: Mainstream
Agency: Kandokid

AdRespect Score:


Husky Girls
Company: Ajinomoto Stadium
Brand: Ajinomoto Stadium
Country: Japan
Year: 2005
Region: Asia
Business Category: Sports/Athletics/Fitness/Sporting Goods
Medium: Television
Target: Mainstream
Agency: Dentsu

AdRespect Score:


I'm Thinking Arby's
Company: Arby's
Brand: Arby's
Country: United States
Year: 2005
Region: North America
Business Category: Restaurants
Medium: Television
Target: Mainstream
Agency: Merkley & Partners

AdRespect Score:


Jackie Swears She Saw the Former NJ Governor in the Daffy's Leather Dept.
Company: Daffy's
Brand: Daffy's
Country: United States
Year: 2005
Region: US Regional
Business Category: Fashion/Apparel
Medium: Poster/Outdoor
Target: Mainstream
Agency: unknown



Guy Watcher
Company: PepsiCo
Brand: Diet Pepsi
Country: United States
Year: 2005
Region: North America
Business Category: Non-Alcoholic Beverages
Medium: Television
Target: Mainstream
Agency: DDB Needham Worldwide

AdRespect Score:


Carmen Electra - Dreaming
Company: General Motors Corp.
Brand: DIRECTV
Country: United States
Year: 2005
Region: North America
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: Deutsch

AdRespect Score:


Too Much Paper
Company: Procter & Gamble Co.
Brand: Bounty
Country: United Kingdom
Year: 2005
Region: Europe
Business Category: Household Products
Medium: Television
Target: Mainstream
Agency: Publicis Groupe

AdRespect Score:


Tom- The Token Gay Friend (Wedding)
Company: Human Rights Campaign
Brand: Gay issues awareness
Country: United States
Year: 2005
Region: North America
Business Category: Nonprofit/NGO (gay)
Medium: Television
Target: Gays & Mainstream
Agency: DDB Needham Worldwide

AdRespect Score:


Beach
Company: Matsushita Communication Industrial Co., Ltd.
Brand: Lumix
Country: France
Year: 2005
Region: Europe
Business Category: Consumer Electronics
Medium: Television
Target: Mainstream
Agency: Ailleurs Exactement

AdRespect Score:


Kissing Boys
Company: Dennis Publications
Brand: Maxim
Country: United Kingdom
Year: 2005
Region: Europe
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: unknown

AdRespect Score:


The Morning After
Company: ICP Media Ltd.
Brand: Now magazine
Country: United Kingdom
Year: 2005
Region: Europe
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: unknown

AdRespect Score:


Wedding
Company: Viacom
Brand: MTV
Country: United States
Year: 2005
Region: North America
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: MTV in-house

AdRespect Score:


Cupid
Company: Viacom
Brand: MTVu
Country: United States
Year: 2005
Region: North America
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: MTV in-house

AdRespect Score:

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