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Gay-Themed Ads Are Becoming More Mainstream
Posted by: Lowie Jim Palisoc
Thanks for your post. It will be a great help for increasing the credibility of my research. :) For showing my gratitude, I promised that I will cite you in my study. thanks a lot! God bless



Is Coke gay friendly or not?

Posted by: Mike Wilke
Coca-Cola earned a perfect 100 from the Human Rights Campaign in the US and just debuted a commercial in the UK featuring a gay wedding. But it cut the wedding scene for the commercial in Ireland and has chosen to sponsor the winter Olympics in Russia, which is coming under heavy fire for its new anti-gay law and indifference to homophobic violence.



James Franco Dropped By Advertising Campaigns Over His Gay Themed Films

Posted by: Adam Stazer
http://www.back2stonewall.com/2013/03/james-franco-dropped-advertising-campaigns-gay-themed-films.html

In a red carpet interview last week at SXSW, James Franco suggested that he has been dropped from three advertising campaigns due to his involvement in two gay-oriented films he put out at Sundance, and not due to his image as the companies reported. He produced Kink and co-directed and starred in a forthcoming Travis Matthews film, Interior.Leather Bar. Franco suggested that this exemplifies the homophobia that still exists in American media. As many advertisers have already begun to notice, gays and lesbians will only continue to become an increasingly visible part of American society. While the exact reason for Franco having been dropped from these campaigns is unclear at this time, the depiction of raw gay sexuality as portrayed in these films was no doubt part of the conversation. Other explicit films depicting heterosexual sex rarely if ever raise an eyebrow among the public, and neither should these.



Ad Library


All Ads from 2013


Same Power, Different Attitude
Company: Powershop
Brand: Powershop
Country: New Zealand
Year: 2013
Region: Australia/New Zealand
Business Category: Energy
Medium: Poster/Outdoor
Target: Gays & Mainstream
Agency: DoubleFish



Ultimate Wedding Party
Company: Nordstrom
Brand: Nordstrom
Country: United States
Year: 2013
Region: US National
Business Category: Retail
Medium: Television
Target: Gays & Mainstream
Agency: Nordstrom In-House

AdRespect Score:


Roommates
Company: Kayak
Brand: Kayak.com
Country: United States
Year: 2013
Region: North America
Business Category: Dot-com
Medium: Television
Target: Mainstream
Agency: Goodby Silverstein & Partners

AdRespect Score:


Femme
Company: Québec Minister of Justice/Ministère de la Justice - Gouvernement du Québec
Brand: Gay issues awareness
Country: Canada
Year: 2013
Region: North America
Business Category: Public Service Announcements
Medium: Online Video
Target: Gays & Mainstream
Agency: Cossette Communication Group



Homme
Company: Québec Minister of Justice/Ministère de la Justice - Gouvernement du Québec
Brand: Gay issues awareness
Country: Canada
Year: 2013
Region: North America
Business Category: Public Service Announcements
Medium: Online Video
Target: Gays & Mainstream
Agency: Cossette Communication Group



Respect For Marriage-Leadership
Company: Respect For Marriage Coalition
Brand: Gay issues awareness
Country: United States
Year: 2013
Region: US National
Business Category: Nonprofit/NGO (gay)
Medium: Television
Target: Gays & Mainstream
Agency: in-house

AdRespect Score:


Respect for Marriage Coalition-Stowell
Company: Respect For Marriage Coalition
Brand: Gay issues awareness
Country: United States
Year: 2013
Region: US National
Business Category: National Politics
Medium: Television
Target: Mainstream
Agency: in-house

AdRespect Score:


Perfect At the Beach
Company: Amazon.com
Brand: Kindle Paperwhite
Country: United States
Year: 2013
Region: US National
Business Category: Consumer Electronics
Medium: Television
Target: Gays & Mainstream
Agency: Walrus

AdRespect Score:


Pepperoni Love
Company: Doctor's Associates
Brand: Subway
Country: United States
Year: 2013
Region: US National
Business Category: Restaurants
Medium: Television
Target: Mainstream
Agency: Fallon Worldwide

AdRespect Score:


Keep An Open Mouth
Company: Kraft Foods
Brand: Miracle Whip
Country: United States
Year: 2013
Region: US National
Business Category: Packaged Foods
Medium: Print
Target: Mainstream
Agency: unknown



Rewards (Miss Richfield)
Company: Orbitz
Brand: Orbitz
Country: United States
Year: 2013
Region: US National
Business Category: Travel/Tourism Bureaus
Medium: Television
Target: Gays
Agency: Bark Bark

AdRespect Score:


Pool Party
Company: Las Vegas Convention and Visitors Authority
Brand: Las Vegas
Country: United States
Year: 2013
Region: US National
Business Category: Travel/Tourism Bureaus
Medium: Print
Target: Gays & Mainstream
Agency: unknown



Bob - Cheaper than a Favour
Company: Halfords Group
Brand: Halfords Group
Country: United Kingdom
Year: 2013
Region: Europe
Business Category: Retail
Medium: Television
Target: Mainstream
Agency: unknown

AdRespect Score:

Displaying ads 1 thru 15 of 148 (10 Pages) Next
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