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Calvin Klein - How are you miss?

Company: Calvin Klein
    View Company Scorecard | Contact Company
Brand: Calvin Klein
Ad Title: How are you miss?
Business Category: Fashion/Apparel
Media Outlets: Print
Country: United States
Region: US National
Agency: Calvin Klein in-house
Year: 2015
Target: Gays & Mainstream
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This ‘sexting’ campaign features so-called "raw texts, real stories" ("Inspired by actual events and people").

In this female couple’s exchange, one invites the other (whom she calls "miss") to meet in real life. She adds that she's "out of town til Friday but when I'm back you're in trouble miss."

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