WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



Motorola - Motoequal

Company: Motorola
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Brand: Motorola
Ad Title: Motoequal
Business Category: Computers/Software/Tech
Media Outlets: Direct Mail
Country: United States
Region: North America
Agency: Motorola In-house
Year: 2004
Target: Gays
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This diversity image that includes two African-American women holding each other (upper right hand side) appeared on postcards given away at gay events.

Oddly, the lower righthand image is incomplete. The camera phone shows a picture with two women hugging back-to-back, as well as the man in a black tank top who the "middle" woman is hugging.

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