WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY
Company: The Hertz Corporation View Company Scorecard | Contact Company Brand: Hertz Ad Title: See The Country From Top To Bottom Business Category: Automotive-Rental Media Outlets:
Print Country:
United States Region:
North America Agency: unknown Year:
2004 Target: Gays
This ad's word play refers to gay male sexual positions "top" (active partner) and "bottom" (passive/receptive partner) and shows two men together with their dog on top of a scenic vista. It ran in a gay travel booklet.