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American Cancer Society - Escape

Company: American Cancer Society
    View Company Scorecard | Contact Company
Brand: American Cancer Society
Ad Title: Escape
Business Category: Health Organizations
Media Outlets: Print
Country: United States
Region: North America
Agency: unknown
Year: 2004
Target: Mainstream
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In a campaign intended to address fear with humor, the American Cancer Society shows the "lengths" that straight men will go to to avoid a rectal examination for prostate cancer.

The tagline: "Getting a prostrate examine isn't nearly as bad as people think."

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Company: American Cancer Society
Brand: American Cancer Society
Country: United States
Region: North America
Year: 2004


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Company: American Cancer Society
Brand: American Cancer Society
Country: United States
Region: North America
Year: 2004


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