Company: Hoson Publishing View Company Scorecard | Contact Company Brand: GI Magazine Ad Title: Relax. It's a Gay Thing Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music Media Outlets:
Europe Agency: unknown Year:
2002 Target: Gays Ad Spotter: Stephen Lavelle
This ad was featured as a billboard in Ireland, and caused some controversy. An inside joke for the Irish is that the two men are from rivaling teams, Dublin and Kerry. A similar ad for the same magazine features hurlers.