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Benetton - AIDS Ribbon Underwear

Company: Benetton Group
    View Company Scorecard | Contact Company
Brand: Benetton
Ad Title: AIDS Ribbon Underwear
Business Category: Fashion/Apparel
Media Outlets: Print
Country: United States
Region: North America, US Regional
Agency: Benetton Group in-house
Year: 1999
Target: Gays
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This pairing of two men in underwear, side by side, with AIDS ribbons in the design, ran in Pride 99 guides in various cities.

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