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Company: BMW/Bayerische Motoren Werke AG
    View Company Scorecard / Contact Company
Brand: BMW
Ad Title: Unexplainable
Business Category: Automotive
Media Outlets: Television
Country: United States
Region: US National
Agency: Goodby Silverstein & Partners
Year: 2019
Target: Mainstream
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Theme(s)

Same-Sex Affection

Same-Sex Couples/Families

Theme Breakdown

AdRespect Score: 
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"Everyone knows the five senses," says a narrator. "But what if we told you, there's more?" say two other voices.

A series of beautiful images unfold, including of course, a speeding BMW racing through the desert and city.

"We can't fully describe it, but you'll know it when you feel it," say the voices. Then a series of couples share a passionate kiss (including two males) roll out in quick succession, with flashy, dance-club lighting.

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AdRespect Score:


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AdRespect Score:

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