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Company: AstraZeneca
    View Company Scorecard / Contact Company
Brand: Brilinta
Ad Title: Bob Harper
Business Category: Pharmaceuticals/Vitamins/Herbs
Media Outlets: Television
Country: United States
Region: US National
Agency: unknown
Year: 2018
Target: Mainstream
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Theme(s)

Real GLBT Person

Theme Breakdown

AdRespect Score: 
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TV fitness guru Bob Harper is known as The Biggest Loser coach survived a heart attack and announces "it changed my life but I'm a survivor." images of Harper doing yoga at home with his dog watching progresses to Harper reading to his dog from a tablet.

Harper came out as gay in 2013 on The Biggest Loser to encourage a contestant (Bobby Saleem) to come out to his father.

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