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Company: Calvin Klein
    View Company Scorecard / Contact Company
Brand: Calvin Klein
Ad Title: After Work Special
Business Category: Fashion/Apparel
Media Outlets: Online Video
Country: United States
Region: Global
Agency: Calvin Klein in-house
Year: 2015
Target: Gays & Mainstream
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Theme(s)

Same-Sex Couples/Families

Theme Breakdown

AdRespect Score: 
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This ‘sexting’ campaign features so-called "raw texts, real stories" ("Inspired by actual events and people").

In this male couple’s exchange, one asks the other if he's looking. The answer is "depends, send pics" ... the next shot is of them together, hot and heavy. This is a :15 outtake of a longer, diversified spo.

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