WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

AdRespect Ad Library Profile

View larger version of the video Members Only!  Download video!
Save as a Favorite

Company: Gay & Lesbian Alliance Against Defamation
    View Company Scorecard / Contact Company
Brand: LGBTQ issues awareness
Ad Title: I Wish
Business Category: Nonprofit/NGO (gay)
Media Outlets: Television
Country: United States
Region: North America
Agency: Maria Bures
Year: 2004
Target: Mainstream
none
paid advertisement
Help AdRespect in its mission with a tax-deductible donation!

This ad is one of several submissions into the GLAAD "I DO" competition. “I DO” is a national competition to create the best 30-second television commercial in support of marriage equality for same-sex couples.

This particular ad begins with a bride throwing her bouquet up in the air, the camera then follows the flowers to all the different people who catch the bouquet.

The flowers first land in the hand of a very muscular African-American man, he then hands it off to a woman with a shaved head and eyebrow ring. She shrugs and in turn hands it to a little girl who is being held by her two gay fathers. The little girl then happily throws it on the ground, where a older man, picks it up and joyfully throws it up in the air. The bouquet then lands back into the bride's hand, she is now holding her partner's hand in front of a church

The words "Take a vow for equality" appear on the screen. The screen then goes black with the tagline "Support Marriage Rights for Same-Sex Couples."

none

Be the first to comment on this ad!
none



Acceptance
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


Dayanara Torres
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


Martina Navratilova
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


Rex Lee
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


South of Nowhere PSA
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: North America
Year: 2006

AdRespect Score:


T.R. Knight
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


Words
Company: Gay & Lesbian Alliance Against Defamation
Brand: GLAAD
Country: United States
Region: US National
Year: 2007

AdRespect Score:


All My Children PSA
Company: Gay & Lesbian Alliance Against Defamation
Brand: LGBTQ Awareness
Country: United States
Region: North America
Year: 2007

AdRespect Score:


Isaiah Washington PSA
Company: Gay & Lesbian Alliance Against Defamation
Brand: LGBTQ Awareness
Country: United States
Region: North America
Year: 2007

AdRespect Score:


Alexa, What is Love
Company: Ad Council
Brand: LGBTQ issues awareness
Country: United States
Region: US National
Year: 2022

AdRespect Score:

none

Submit An Ad Test An Ad Rate An Ad Post Comments