WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY

AdRespect Ad Library Profile

View larger version of the video Members Only!  Download video!
Save as a Favorite

Company: ViacomCBS
    View Company Scorecard / Contact Company
Brand: MTV
Ad Title: Crystal Meth Club
Business Category: Public Service Announcements
Media Outlets: Television
Country: United States
Region: North America
Agency: Public Interest Productions/Radical Media
Year: 2002
Target: Mainstream
none
paid advertisement
Help AdRespect in its mission with a tax-deductible donation!

A group of six men sit together in a darkened room, and a caption introduces the viewer to The Crystal Meth Club. The men discuss their drug habit in a support group format.

A slightly effeminate man, wearing Gothic black lipstick and eyeliner, says, "I did it because it was a party," another man says, "I thought I would not do it again," and still another adds, "I had nothing else to do."

The next caption reads, Crystal Meth Users Only.

"I started using crystal meth around 16 and I started using needles around 18," says the first man. "Crystal meth was a way to get out of my problems," shares another man, wearing head bandages and a goatee.

"The last time I had it was...two hours ago," admits a black man. Another effeminate guy says matter-of-factly, "I think I've got a greater chance of dying from it than quitting."

The closing text reads: Crystal Meth. Wanna join the club?

The ad shows the realistic effects of the drug on people's lives. While their sexuality is not discussed, it includes gay people who have embraced crystal meth in many dance clubs.

none

Be the first to comment on this ad!
none



Anti-Aids Campaign - Soap Opera Spoof
Company: ViacomCBS
Brand: AIDS/HIV Awareness
Country: Brazil
Region: Latin/South America
Year: 2004

AdRespect Score:


Brothers - Opening Sequence
Company: ViacomCBS
Brand: Brothers
Country: United States
Region: US National
Year: 1984

AdRespect Score:


Clown - Gay
Company: ViacomCBS
Brand: Comedy Central
Country: United States
Region: North America
Year: 2002

AdRespect Score:


Come Out
Company: ViacomCBS
Brand: Comedy Central
Country: United States
Region: North America
Year: 1994



Good Cops. Bad Cops. These Cops
Company: ViacomCBS
Brand: Comedy Central
Country: United States
Region: North America
Year: 2006



The Motherload
Company: ViacomCBS
Brand: Comedy Central
Country: United States
Region: North America
Year: 2006

AdRespect Score:


Dukes of Hazzard - Laundry
Company: ViacomCBS
Brand: Country Music Television
Country: United States
Region: North America
Year: 2004

AdRespect Score:


Nemesis Rising
Company: ViacomCBS
Brand: Jacob & Joshua
Country: United States
Region: North America
Year: 2007



Anya & Wendy
Company: ViacomCBS
Brand: LOGO
Country: United States
Region: North America
Year: 2005

AdRespect Score:


Bear
Company: ViacomCBS
Brand: LOGO
Country: United States
Region: North America
Year: 2007


none

Submit An Ad Test An Ad Rate An Ad Post Comments