Since 2001, Skyy vodka has gotten much more daring in its gay-targeted print advertising, beginning with an effort that took on the hot topic of same-sex marriage.
The ads in 2002 have become more sexy, featuring bikini-clad women and this one with three men suggestively laying together while touching on the deck of a boat.
The company is among few that have chosen to represent both gay men and women in its ads.