WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



Duloren - Casamento/Marriage

Company: Duloren lingerie
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Brand: Duloren
Ad Title: Casamento/Marriage
Business Category: Fashion/Apparel
Media Outlets: Print
Country: Brazil
Region: Latin/South America
Agency: Doctor
Year: 1996
Target: Mainstream
Ad Spotter: Adriana Nunan do Nascimento Silva
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A classic example of male-fantasy lesbians, on the left top it says "Mês das Noivas"(bridal month), and underneath there is a marriage certificate with the names of the two women.

Below that comes DuLoren´s slogan "Você não imagina do que uma DuLoren é capaz" (You can´t imagine what a Duloren is capable of). On the right side of the ad, under the DuLoren logo, it says "Só prazer" (Only pleasure).

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Lindsey H. , Sacramento, CA
Good job in being inclusive, treating these women like any other couple in their underwear.

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Isabelita dos Patins/Rollerblade Isabel
Company: Duloren lingerie
Brand: Duloren
Country: Brazil
Region: Latin/South America
Year: 1995


Falta/Lack
Company: Duloren lingerie
Brand: Duloren
Country: Brazil
Region: Latin/South America
Year: 1996


Falabella
Company: Duloren lingerie
Brand: Duloren
Country: Brazil
Region: Latin/South America
Year: 2000


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