Company: Estee Lauder Cos. View Company Scorecard | Contact Company Brand: Lauder Ad Title: Pleasures Business Category: Fragrances Media Outlets:
United States Region:
North America Agency: Bates Worldwide Year:
1997 Target: Gays
While this ad may not seem overtly gay, its appearance in OUT caused a stir because of its apparently positive emphasis on paternal parenting and family.
Pete , Manhattan, KS
I remember hearing that this ad was redone with an air brush to put a ring on the man's left hand. If the re-done ad still appears in gay targeted magazines then it would also place an emphasis on gay marriages.