WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



IBM - Imagine What Could Happen

Company: IBM Corp.
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Brand: IBM
Ad Title: Imagine What Could Happen
Business Category: Computers/Software/Tech
Media Outlets: Print
Country: United States
Region: North America
Agency: Ogilvy & Mather Worldwide
Year: 2005
Target: Business-to-Business
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The ad shows a diverse group of professionals under the headline, "Imagine what could happen if companies' doors were open to everyone?" Following the headline is a paragraph detailing IBM's commitment to the GLBT community.

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