Company: IBM Corp. View Company Scorecard | Contact Company Brand: IBM Ad Title: GLSEN Is Playing To Win Business Category: Computers/Software/Tech Media Outlets:
United States Region:
North America, US Regional Agency: IBM in-house Year:
2003 Target: Gays Ad Spotter: Sarah Siegel
This ad, which appeared in the GLSEN quarterly newsletter, is part of a "Play to Win" campaign running with several national gay organizations. This one features two young women with their fists triumphantly in the air.