WHERE SUCCESSFUL ADVERTISING MEETS LGBTQ+ EQUALITY



LGBTQ issues awareness - Lisa

Company: Gill Foundation
    View Company Scorecard | Contact Company
Brand: LGBTQ issues awareness
Ad Title: Lisa
Business Category: Nonprofit/NGO (gay)
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: DDB Needham Worldwide
Year: 2004
Target: Mainstream
Company: Gill Foundation
    View Company Scorecard | Contact Company
Brand: LGBTQ issues awareness
Ad Title: Lisa
Business Category: Nonprofit/NGO (gay)
Media Outlets: Television
Country: United States
Region: North America, US Regional
Agency: DDB Needham Worldwide
Year: 2004
Target: Mainstream
none

This ad for TurnOut, a campaign for equality, aired in Michigan.

The date, October 21, 2003 appears onscreen as a woman says, "Living every day sad in your heart that you can't be who you wanna be, I can't do it anymore. I'm a person and this is who I am."

She wears an ID tag and walks down what appears to be a hospital hallway.

Sitting on a bench, she continues, "So today I decided to come out and let everyone know I was gay. And I thought that I'd go about it this way…"

She reaches into her bag, and pulls out a framed photo as she continues, "…By showing everybody a picture of my girlfriend and I, and leaving it out on my desk."

"If they ask me who it is, I'm gonna tell 'em," she says with attitude.

The screen reads, "In 36 states including Michigan, you can be fired just because you're gay."

With a smile, she says, "I'm Lisa and I guess I'm out now," concluding with a chuckle.

Other ads from the campaign feature gay men named Frank and Dave and a lesbian named Kimya.

none

Be the first to comment on this ad!
none


People Turn to Us
Company: GLBT National Help Center
Brand: LGBTQ issues awareness
Country: United States
Region: North America
Year: 2007


Join Us
Company: Human Rights Campaign
Brand: LGBTQ issues awareness
Country: United States
Region: North America
Year: 2007


In The Name Of The Father
Company: True Vision
Brand: LGBTQ issues awareness
Country: United Kingdom
Region: Europe
Year: 2007


Special Thanks To Commercial Closet Association!
Company: Gill Foundation
Brand: LGBTQ issues awareness
Country: United States
Region: North America
Year: 2006


Gay Americans Living and Loving Responsible
Company: Alliance for Full Acceptance
Brand: LGBTQ issues awareness
Country: United States
Region: North America, US Regional
Year: 2003


We Are Your Neighbors, And We Are Gay
Company: Alliance for Full Acceptance
Brand: LGBTQ issues awareness
Country: United States
Region: North America, US Regional
Year: 2002


Closet
Company: Israel Gay Youth Organization
Brand: LGBTQ issues awareness
Country: Israel
Region: Middle East
Year: 2007


Our Leather Chairs. Yours Free
Company: Faith In America
Brand: LGBTQ issues awareness
Country: United States
Region: North America
Year: 2006


That's Extremist
Company: Faith In America
Brand: LGBTQ issues awareness
Country: United States
Region: North America
Year: 2006


Supreme Injustice
Company: Faith In America
Brand: LGBTQ issues awareness
Country:
Region: North America
Year: 2006


none

Submit An Ad Test An Ad Rate An Ad Post Comments